“Would you mind writing a review of your experience? Because it really helps other customers make the decision to come here.” “Hey _, thanks for coming in today! I was wondering if you could do me a favor?”
You’re welcome to copy this script or tweak it to fit your business’ unique needs. Now let’s see how these tips, altogether, work to increase your review generation rate. Similarly, getting customer feedback via reviews can lead to improved customer service when acknowledged by a business. In a cold email response study, response rates increased dramatically when gratitude was expressed in advance. When it comes to customer service, gratitude is always a good idea. Step 3: Thank Them For Being Willing To Leave A Review
While there are far more technical reasons for requesting reviews such as boosting local SEO to build online authority and trustworthiness and providing recent feedback to prospects, you should keep explanations simple. “Because we would love to hear your thoughts” or “because we care about what you think of our business” may just be a few extra words, but it can go a long way in improving your review response rate. When you’re asking for a review, be sure to include a reason. The conclusion of the study is that giving someone a reason that you are asking for something will increase your success rate no matter the reason. Studies performed by a Harvard professor in 1978 revealed the power of the word “because”. Giving a reason for your request increases the chances that your customers will oblige by up to 33%. Step 2: Give Them A Reason To Write A Review While getting customers on board to write a Google business review is a huge milestone, remember that Google’s algorithm is also crawling for the right kind of reviews. Get as many “favors” as you can because Google will automatically highlight any 3 of these reviews in your Google Review Summary section. When asked in the right way, most satisfied customers will be happy to leave a good business review. (1)Īsking for a favor not only shows that you have trust in your customers, but it also allows them the opportunity to provide support for you and your business. Interestingly enough, this makes them more likely to comply with your request. Framing your request as a “favor” lessens your customers’ feeling of obligation. If your customers have had a good experience with your business, they’re usually more than happy to “pay it back” through a positive customer review. How to Get More Google Reviews from Your Customers in Five Simple Steps Step 1: Ask Your Customers for a ‘Favor’ These reviews can be some of the best marketing for your business. Weave helps you easily collect and monitor reviews on Google and Facebook. 9 out of 10 people check online reviews before choosing a business
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